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How You Got Here: Entry Points into Epistemic Warfare
Not everyone shows up the same way. Some of you arrived through theory. Some through trauma. Some because you trusted the system—and watched it fall apart anyway. I’m not trying to attract everyone. But I do want to show you where the cracks line up, even if we’ve been standing in different corners of the room.
This isn’t outreach. It’s a map, of sorts. It's at least a starting point with an arrow.
If You’re Just Angry and Confused
You don’t have the perfect words for it. You just know that everything feels off. The stories keep changing, the outrage cycles never stop, and every side seems more interested in scoring points than making sense. You can feel the weight of something artificial pressing down on you—like everyone’s reading from a script they didn’t write.
That feeling isn’t a failure on your part: it’s friction. It’s what happens when your instincts are trying to tell you the narrative is rigged. You don’t need a political identity to see the cracks. You just need to stop pretending they aren’t there. You don’t have to know what to do yet—but it starts by refusing to call this mess "normal".
If You’re a Student Who Sees the Game
You’re keeping up, saying the right things, performing the part—and something still feels off. Not because you don’t understand the material, but because you do. You see how the questions are framed to keep you inside the bounds of what’s acceptable. You’ve noticed how clarity is punished while performance is praised. You’ve heard the same talking points recycled, the same signals repeated, the same safe critiques rewarded.
You’ve felt the tension: the pull between saying what’s true and saying what works. You know you’re not learning how to think—you’re learning how to fit. And maybe you’ve started to wonder if that pressure to “fit” is the real curriculum. You’re not broken for noticing. You’re not arrogant for questioning. You’re just seeing the scaffolding for what it is—and that means you’re already doing more than they ever intended.
If You’re Neurodivergent or Overstimulated
The world is loud, bright, cluttered, contradictory. For you, it’s not just annoying—it’s dissonant. You catch details others miss. You notice when people say one thing but mean another. You pick up on narrative rhythms, repetition patterns, social masking. And you’ve probably been told you’re too sensitive, too literal, too intense. That’s because this system wasn’t built for you—it was built to suppress the very instincts you can’t turn off.
You’ve been treated like a malfunctioning node in the network. But the truth is: you’re a diagnostic tool. This system feeds on noise, confusion, shame, and inertia. Your discomfort isn’t a glitch. It’s a signal that something deeper is wrong. You weren’t made to be normal—you are the canary in the mines.
If You’re a Liberal Who Lost Faith
You believed in institutions. Journalism. Science. Electoral safeguards. You thought democracy had guardrails, that truth had weight. You were convinced that facts had staying power. Maybe you trusted the process—even when it faltered—because it felt better than admitting how fragile it all was. Then came the contradictions, the erasures, and the gaslighting. Now you're looking at the pieces and wondering how much of it was real, and how much was just good storytelling.
You're not crazy. You're not bitter. You're just waking up to how curated your consent really was—and how deep the performance runs. Its uncanny, but you need to come face-to-face with this reality.
If You Work in Tech or Media
You know the backend. You’ve built it, scaled it, moderated it, or watched it break. You’ve seen how platforms reward outrage and despair in the name of engagement. You’ve watched algorithms quietly restructure public behavior while executives pretend it’s just entertainment. You know the data isn’t just numbers—it’s leverage. And you’ve seen the way the system spins when it’s protecting a narrative instead of revealing truth.
You’ve tried to fix it. Maybe you built with good intentions. Maybe you patched leaks from the inside. But by now you know this goes deeper than content. This is design. This is infrastructure. This is narrative architecture masquerading as neutral code. And whether you admit it or not, you’re already inside the machine. The question now is whether you keep running its scripts—or start rewriting your own.
If You Work in Healthcare or Caregiving
You’ve seen how care gets reduced to policy. How outcomes get buried under billing codes. You’ve watched administrators rewrite human suffering into liability spreadsheets. You’ve felt the impossible tension between what people need and what the system allows. This is a system failure, not just you getting burnt out. And it’s engineered to make you numb.
The trust people put in you is real. But the system you work inside is built to fracture it. You’re not imagining that dissonance—it’s the front line of a war most people don’t know they’re in. You didn’t sign up to become part of a machine. But that’s where you are. And now you have to choose how to move inside it.
If You’re a Creator, Artist, or Cultural Worker
You try to make something true—and watch it get flattened by the feed. You’ve seen your best work buried, your worst rewarded, and your audience shaped by invisible hands. You feel the pressure to churn out content, stay on brand, and collapse nuance for reach. You didn’t ask for this marketplace. But now you’re in it.
You’re not crazy for thinking your creativity is being extracted. It is. And the tools you’re using were built to redirect your voice before it can do damage. But there’s still time to flip the script. You don’t have to burn out to break through. You just have to name what’s hijacking your vision—and stop calling it “the algorithm.”
If You’re a Parent
You’re trying to raise a child in a world that feels like it’s glitching. The values you were raised on keep getting hollowed out. The tools you’re offered are screens and slogans. You’re told to teach resilience while everything around you incentivizes detachment. You’ve felt the panic of handing a phone to your kid because you don’t know how else to shield them.
You’re not paranoid. You’re trying to build a foundation on fractured ground. And if it feels like you’re doing it alone—it’s because the culture stopped making space for meaning. But the fact that you care this much? That’s proof you haven’t surrendered yet. You can't surrender. Our children are the future, we have to make sure the world is liveable for their sake.
If You’re a Marxist or Class-Conscious Leftist
You already understand power. You know how it organizes labor, capital, and violence. You’ve studied how empires extract, discipline, and enforce. But now the extraction point has shifted—from your time and labor to your attention, your emotions, your alignment, and your sense of what's real. The ruling class doesn’t need to control production if they can colonize interpretation. What good is owning the factory if someone else controls what the workers think, want, and remember?
You’re already fluent in the logic of class warfare. What I’m saying is that there’s another layer operating beneath it and through it: a war over meaning itself. And if we don’t start calling it what it is, we’ll keep losing battles we don’t even realize we’re in.
If You’re an Academic
You spent years sharpening your mind on theory. You know the names, the frameworks, the language. You can map power, deconstruct narrative, trace ideology like a cartographer of meaning. But something shifted—quietly, at first. Now critique circulates as content. Analysis is consumed like entertainment. Theory gets folded into branding and aestheticized into oblivion.
You’re watching the tools you once used to unmask power become part of the spectacle that conceals it.
This isn’t a call to abandon theory. It’s a call to get honest about what theory can’t do alone. You can’t footnote your way out of a psyop. You can’t peer-review your way through a weaponized consensus. The battlefield has changed, and your fluency needs to evolve with it. A seminar this is not. We are at war, and academics have their place—it has just shifted. Adjust accordingly.
If You’re Part of a Subculture
You found something that felt like yours—language, music, symbols, community. You watched it get scooped up, watered down, and sold back to people who never had to earn it. You saw resistance rebranded as rebellion-themed lifestyle. What once meant something now just signals what algorithmic trench you're stuck in.
You’re not wrong to feel disillusioned. The system’s not scared of subculture—it just wants it predictable, profitable, and performative. You don’t have to burn it all down, but you do need to stop giving it away for free. Don’t retreat. Reclaim. Preserve what can’t be monetized. Speak where they’re not listening yet. That’s how you keep it alive.
If You’re from the Dissident or Black Market Right
You saw the cracks early—how voices were silenced, questions punished, and narratives rigged. You were right to be suspicious. Right to be angry. But anger can be baited. The people who profit from your distrust will gladly hand you a scapegoat to keep you from naming the real structure.
The problem isn’t immigrants, Jews, queer people, or anyone else caught inside this system—it’s the system itself. The machine feeds on confusion, and it’ll sell you any enemy you’re willing to buy. Don’t fall for it. If your rage doesn’t lead to structural clarity, it will be turned against the wrong people. And when that happens, you’re not fighting the system, you’re helping it.
If You’re an Anarchist
You’ve always known power doesn’t just come from the top down—it seeps in sideways, through culture, compliance, and convenience. You reject hierarchy not out of theory but instinct. You can sense when something’s performative, when resistance is being marketed back to you, when rebellion becomes just another subculture to consume. That clarity is rare.
But the mechanisms of control have evolved. They don’t march in uniforms—they flow through consensus, shame rituals, curated outrage, and dopamine loops. If you’re still trying to fight the modern apparatus with tools made for kings and cops, you're missing the shape it’s taken. Anarchism still matters. But it has to adapt. Because the next empire doesn’t need borders—it just needs your attention; either looking where they want or looking away from what they don't.
If You’re from a Colonized or Occupied People
You don’t need to be told how language can be used to disappear a people. You’ve lived it. You’ve seen your history misquoted, your resistance relabeled, your pain turned into performance. You’ve watched the world debate your humanity like it’s a thinkpiece, while the structures that crushed your people never had to explain themselves.
This war isn’t new to you—it just has a different interface now. What used to come through bullets and borders now moves through headlines, algorithms, and school curriculums—and then bullets. But it’s the same campaign: erase the truth, invert the violence, and sell your silence as progress. If anyone understands epistemic warfare, it’s you. I am so sorry.
If You’re a Theorist of Faith
You don’t need a sermon to feel it. You’ve watched the sacred reduced to branding, repackaged as spectacle, and sold back to the faithful as if reverence could be marketed. You’ve seen how truth is twisted to serve institutions, how silence is rewarded over discernment, and how even faith can be weaponized in the service of empire. Yet despite all that, you know when something is real. You know it in your gut.
This isn’t a war against your god—it’s a war against meaning. Against memory. Against the deep, rooted sense that there is something bigger than all of this chaos. Something that can’t be monetized, categorized, or commodified. You can feel it—quiet but steady. That’s not superstition. That’s a sign. And if you don’t speak the message clearly, someone else will twist it to suit their agenda.
You don’t have to agree with everything here. I’m not asking you to salute, convert, or signal loyalty. I just want you to recognize the patterns if they match what you’ve already started to see—fractured consensus, synthetic outrage, scripted resistance, hollow institutions dressed in moral urgency. If that feels familiar, then you already know something’s wrong.
This work won’t make you safe. That’s not what it’s for. But it will make you capable—of seeing through the noise, of withstanding the pressure, of naming the structure without flinching. What you do with that clarity is up to you. Just don’t act like I didn't say anything about it now.